Traction Technology is an enterprise innovation management platform designed to help organizations manage the full innovation lifecycle — from idea capture and evaluation to pilots, portfolio visibility, and scale.
Traction provides innovation management software for teams that need more than idea collection, connecting internal ideas, external technologies, and execution workflows in a single system of record.
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Traction supports the complete innovation lifecycle:
Together, these stages define the core
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Traction helps teams move through a structured workflow: capture, evaluate, validate, pilot, and scale — with governance and visibility at every stage.
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Traction supports innovation, digital transformation, IT, strategy, and R&D teams responsible for innovation outcomes.
Our platform guides you through the same innovation management process that our founders, analysts, and researchers developed over decades in the field. By using our platform, you will standardize, optimize, and automate your innovation management workflows, and find new technologies faster and easier, with less risk.
Step 1
Manage requests for technology solutions and applications for Ideas and vendor meetings, all on one platform. With Traction you will collect, organize, and score every technology request and problem you receive from internal stakeholders, and feed qualified technologies and ideas into your innovation management process.
Step 2
Deploy Traction AI and robust research tools to discover new technologies. Search by multiple criteria, create configurable vendor profiles that automatically update and populate with rich insights, and access our database of 50,000 vetted, enterprise-ready startups.
Step 3
Follow our thorough evaluation process and due diligence framework. With Traction, you will manage your teams’ tasks, automate your RFIs, host live vendor demos, assign dynamic scores, and easily analyze, chart and report on progress.
Step 4
Make faster and better decisions for pilots, partnerships, and investments. With Traction you will collaborate with cross-functional stakeholders, track project tasks and activities, and make informed decisions that everyone aligns around.
Step 5
Monitor and manage your enterprise innovation program milestones and KPIs, including number of pilots, partners and return on investment.
Our end-to-end Innovation Management SaaS platform has every feature your company needs to discover, evaluate, implement, and manage new technologies and partners.
The platform, powered by Traction AI, gives you a simple, flexible, yet incredibly powerful workflow engine to help you find, select and manage the right emerging technologies for your enterprise.
Software can’t solve every problem. Sometimes you hit a sticking point in your research and need hands-on help. With Traction, you can make research requests directly from the platform. Your request will be completed by our team of veteran analysts and researchers, who will discover and evaluate new technologies for you and upload a shortlist of vetted candidates directly into Traction. Our analysts and researchers will act as an extension of your team and can complete a range of projects, including:
Louis Kim
VP, HP Inc.
Chief Innovation Officer
Consumer Goods Company
Head of Emerging Technology
Startup Liaison Officer
SVP
Emerging Technologies, Fortune 50 company
CIO
Restaurant chain
Startup Liaison Officer
Defense Contractor
Schedule a platform demo, case study review, or consultation.
Reach out and claim your 14-day free trial of the Traction platform.
Tell us about your biggest challenge and we’ll shortlist solutions
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