Traction Technology Recognized in Gartner® Market Guide for Innovation Management Platforms

New York, NY – August 12, 2025Traction Technology, a leader in AI-powered innovation management and technology scouting solutions, has been recognized as a Representative Vendor in the Gartner® Market Guide for Innovation Management Platforms, published August 11, 2025. This recognition reinforces our role in enabling enterprises to manage the entire innovation lifecycle—from idea generation to full-scale execution—securely, strategically, and at speed.

Innovation Management Platforms: A Market on the Rise

The innovation management platform market is expanding rapidly as organizations adopt smarter, more collaborative ways to manage innovation. Industry analysts report strong growth trends. The market for innovation management platforms has experienced and is expecting continued substantial growth in the next several years, from $2 billion in 2025 to over $3 billion in 2032. A more-aggressive one from Market Growth Reports has the 2024 market size at $2.4billion and growing to $35.3 billion in 2033, a CAGR of 34.7%. The innovation management platform market has seen and is experiencing strong growth in the next several years due to the increasing need for innovation, digital transformation and the integration of advanced technologies. Across all projections, the direction is clear: demand for innovation management software is accelerating, driven by digital transformation, AI integration, and the need for scalable, cross-functional collaboration tools.

Why Organizations Need Innovation Management Platforms

Today’s enterprises must:

  • Capture and refine ideas from employees, customers, and partners.
  • Identify and evaluate emerging technologies faster than competitors.
  • Break down silos and foster collaboration across business units.
  • Measure ROI and prove the value of innovation initiatives.

Without a robust innovation management solution, many organizations struggle to move from ideation to implementation efficiently.

How Traction Technology Powers the Innovation Lifecycle

The Traction Technology Platform is purpose-built to guide organizations through every stage of the innovation process. It integrates:

  • Ideation & Crowdsourcing – Capturing and refining ideas from internal and external contributors.
  • Technology Scouting – AI-powered search and expert-curated insights to uncover relevant emerging technologies.
  • Structured Evaluation – Scoring and prioritizing opportunities by ROI, strategic fit, and risk.
  • Pilot & Project Management – Managing proof-of-concept programs and scaling successful initiatives.
  • Performance Analytics – Tracking KPIs and measuring innovation impact.

By combining these capabilities, Traction helps enterprises move from idea to impact faster, with greater confidence and reduced risk.

Enterprise-Grade Security

With SOC 2 Type II certification, Traction Technology ensures that sensitive data and intellectual property remain protected throughout the innovation lifecycle. This level of security reinforces trust and compliance for global enterprises.

From Our CEO

"Being recognized as a Representative Vendor by Gartner is a meaningful acknowledgment of the impact our platform is making in the innovation space," said Neal Silverman, CEO of Traction Technology. "It validates our approach of combining AI, market intelligence, and secure workflows to help enterprises accelerate digital transformation projects."

About Traction Technology:

The Traction Technology Platform is a leading end-to-end innovation management platform built with a powerful AI engine. The platform provides customers with unprecedented insights into both external technology landscapes and internal innovation pipelines.

Traction Technology's comprehensive solution includes idea crowdsourcing, technology scouting, structured evaluation workflows, and project management capabilities. This enables customers to understand and quantify their innovation risk, accelerate strategic initiatives, and stay ahead of global trends. Follow Traction Technology on LinkedIn.

Learn more at www.tractiontechnology.com.

Gartner Disclaimer:
Gartner, Market Guide for Innovation Management Platforms, August 11, 2025. Gartner does not endorse any vendor, product, or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Open Innovation Comparison Matrix

Feature
Traction Technology
Bright Idea
Ennomotive
SwitchPitch
Wazoku
Idea Management
Innovation Challenges
Company Search
Evaluation Workflows
Reporting
Project Management
RFIs
Advanced Charting
Virtual Events
APIs + Integrations
SSO