Traction SRM lets you organize and accelerate your technology innovation efforts by combining the best of CRM and Project Management tools.
Traction is the single source of truth for your company’s innovation efforts. It combines the best CRM and Project Management tools to massively boost your ability to discover, vet, and adopt new technologies.
Don't be slowed down by messy spreadsheets, long email threads, and a lack of visibility within areas of your organization. The Traction platform helps you manage your innovation efforts by combining all the knowledge about the technology vendors your team is considering into one place.
Traction is technology management software built to help you:
Collaborate with team members to evaluate new technologies for pilots, M&A, or investment.
Find the best technology based on your needs with our database of enterprise-ready startups.
A single system of record for all the startup and innovation activity across your organization.
Get insights that your team will love — Traction auto-populates the profile details about the companies you're evaluating. Going beyond names and job titles, you'll get insights around funding, leadership, their customers and even competitors.
Assign research tasks to team members–or the Traction Team–with the click of a button.
Create and share notes, and keep track of all team activity related to the startup.
Go beyond your own lists with access to our database of 5,000 vetted enterprise-ready startups.
Organize everything into projects to keep everyone on track.
Traction helps you speed up projects by showing you exactly where each company is in the evaluation process — including the tasks required to move that relationship forward.
Whether you work in enterprise IT, Corporate Venture, or M&A, Traction will help your team get to better decisions faster for pilots, partnerships, and investments.
"The Traction platform looks awesome! It has all the features and functionality we would need."
Head of Corp. Dev and M&A,, Fortune 50 Pharmaceuticals Company
"I need this now"
Chief Innovation Officer, Fortune 500 Financial Services Company
Speed up technology adoption
Improve visibility across teams
Access a database of enterprise-ready startups
Solutions & Use Cases
Phone: (929) 352-4092